we are for success...
In an era where change has been constant, compounded by the instability and uncertainty of the last two years, the retail sector will once again assume command and a completely new direction in 2022.
Now that e-commerce is a reality for all businesses, it is up to physical stores to overcome the challenges of the coming years in a differentiating way. Retail will no longer be seen as pure strategic selling and will take responsibility for elevating our brands and products in a way that digital cannot.
Welcome to "Experience retail renaissance” (Red Sky Predictions 2022 by HAVAS)
It is in this environment of constant change that COOL KOOP, Lda was born. A collective of passionate people and companies focused on finding the right solutions for your business.
Specialized in retail and with more than 30 years of experience, its founders have collaborated intensively with several global brands in order to obtain adequate and innovative performances.
COOL KOOP is divided into 5 pillars that interconnect between them:
- Visual Merchandising
- Architecture and Consumer Design
- Execution and monitoring of works
- Event Managment
- Services
The new challenges that retail faces take us beyond the bases of Visual Merchandising, expanding not only in stores and windows, but also in the differentiating way in which we approach new establishments. Experiential retail is the key to meeting the needs of our consumers.
These days every cm2 of a store has to be profitable, and this is the starting point that the Visual Merchandiser must constantly do. For this we have a set of services dedicated to your business, your store, your brand.
"An experiential retail renaissance"
2022 will be a turning point, as we will see brands merge experience with retail to completely re-imagine shopping. By transforming a store into a destination, brands can ensure that brick-and-mortar stores not only remain relevant, but complete e-commerce.”
(in. Red Sky Predictions 2022 by HAVAS)
COOL KOOP
Desenvolvimento Estrategico de Marcas Lda
Estrada de Benfica N 431 5 Esq
1500-078 Lisboa, Portugal
+351 91 969 49 87
geral@coolkoop.pt
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We are a passionate team focused on finding the right solutions for your business.
